Meet the Founder of Intelli.Jet

A Personal Approach to Private Jet Charter

Hello, I'm Paul Turner, the founder of Intelli.Jet, an independent private jet charter brokerage based in the UK.

Aviation has been a passion of mine since I was nine years old. What began as a childhood fascination developed into a career spanning more than two decades, including experience in airline operations and VIP aviation.

In April 2023, I established Intelli.Jet with a straightforward ambition: to offer clients a more personal, transparent and attentive approach to arranging private jet travel.

I believe chartering a private aircraft should be an enjoyable experience, not an unnecessarily complicated one. Whether you're an experienced private flyer or arranging your first charter, my aim is to make the process as straightforward as possible.

For me, it's not simply about arranging an aircraft. It's about understanding the people travelling on it.

A Lifetime in Aviation

From Childhood Fascination to a Career in Aviation

My interest in aviation began when I was just nine years old. What started as a fascination with aircraft grew into a lifelong passion and, eventually, a professional career spanning more than 20 years.

Over the years, I've gained experience in both commercial airline operations and VIP aviation, developing an understanding of the planning, coordination and attention to detail involved in arranging flights.

Working behind the scenes in aviation has given me an appreciation of something passengers don't always see: the considerable amount of work required to make a flight run smoothly.

From coordinating complex arrangements to dealing with unexpected operational challenges, I've learned that clear communication, preparation and flexibility are just as important as the aircraft itself.

Today, I bring that experience to Intelli.Jet, helping clients navigate the charter process with confidence and ensuring their individual requirements receive the attention they deserve.

My passion for aviation started long before Intelli.Jet. It's that experience and enthusiasm I bring to every charter enquiry.

Atlantic Airlines – Where My Aviation Career Began

My professional aviation career began at Atlantic Airlines, a cargo airline based at Coventry Airport, where the distinctive Lockheed L-188 Electra freighter formed the backbone of the fleet.

During my nine years as an Operations Officer, I gained invaluable first-hand experience of what it takes to keep an airline running. From coordinating flight crews, fuel requirements, airport slots and air traffic control arrangements to working with ground handling teams, maintenance personnel and resolving unexpected operational challenges, no two days were ever quite the same.

It was an incredible introduction to the operational side of aviation, teaching me the importance of preparation, problem-solving and clear communication — experience that continues to influence how I approach private jet charter today.

Cello Aviation – Moving into VIP & Charter Operations

Following my nine years with Atlantic Airlines, I spent a further three years working as an Operations Controller with Cello Aviation, a VIP and charter operator based at Birmingham Airport.

Cello operated a varied fleet, including the BAe 146-200 and Boeing 737-300 and 737-400 aircraft. While much of the flying involved VIP and private charter operations, the Boeing 737-400, configured with 189 economy seats, was also well suited to short-term leasing arrangements with European airlines, most notably TUI Group.

It was another challenging but thoroughly rewarding chapter of my aviation career. Coordinating different types of flying, responding to operational challenges and working closely with crews and other aviation professionals helped me further develop my problem-solving and communication skills.

More importantly, it gave me valuable experience of the charter industry itself, reinforcing just how much careful planning, flexibility and attention to detail goes into delivering a successful flight — principles that remain central to the way I run Intelli.Jet today.

One of the most valuable lessons I took from my time at Cello was that every charter comes with its own requirements and challenges. Whether coordinating a VIP flight or supporting an aircraft operating on behalf of a commercial airline, understanding the client's needs, anticipating potential problems and keeping everyone informed were essential. It's an approach I've carried forward into Intelli.Jet, where I believe good communication and personal attention can make all the difference to a client's experience.

Why I Founded Intelli.Jet

Turning a Lifelong Passion into My Own Business

Some of my earliest and happiest memories involve spending school holidays at airports. My father would often drop me off at Birmingham Airport for the day, where I'd happily spend hours watching aircraft arriving and departing. Occasionally, when his work took him to Manchester, I'd get to spend the day there instead.

Those experiences sparked a fascination with aviation that has never left me. Even after years of working within the industry, I still get the same enjoyment from being around aircraft that I did as a nine-year-old.

In April 2023, I decided to take that lifelong passion and professional experience in a new direction by establishing Intelli.Jet.

My ambition was to create an independent private jet charter brokerage that puts its clients first. A business where enquiries receive prompt attention, communication is clear, and every journey is approached with professionalism, efficiency and genuine personal care.

I wanted Intelli.Jet to offer something that can sometimes be missing from larger organisations: the reassurance of dealing directly with someone who understands aviation, takes the time to listen and genuinely cares about getting the arrangements right.

Intelli.Jet may be a relatively young business, but the passion and experience behind it have been developing for decades.

My Approach to Private Jet Charter

Personal Service. Professional Standards.

When someone contacts Intelli.Jet about chartering a private aircraft, I understand they're placing a considerable amount of trust in my business.

Whether it's an important corporate journey, a family holiday or a special occasion, every enquiry deserves careful attention and straightforward, honest communication.

My approach is simple: listen to what the client needs, explore suitable aircraft options and provide clear, practical advice without unnecessary complications.

As an independent charter broker, Intelli.Jet isn't tied to a particular aircraft fleet. This allows me to source suitable options from licensed operators, considering factors such as aircraft suitability, availability, comfort and overall value.

I also recognise that arranging a flight is only part of the journey. Where required, I can coordinate additional services, including chauffeur-driven airport transfers, helping clients manage their travel arrangements through one point of contact.

Above all, I believe clients should feel confident that their arrangements are being handled with care, professionalism and genuine personal attention.

Four principles behind Intelli.Jet

Let's Talk About Your Next Flight

Whether you're considering your first private jet charter, planning an important business journey or simply exploring your options, I'd be delighted to hear from you.

At Intelli.Jet, I believe the best working relationships begin with a conversation. Tell me what you have in mind, and I'll be happy to discuss your requirements, answer your questions and help you explore suitable charter options.

Thank you for taking the time to learn a little more about me and the story behind Intelli.Jet.

I look forward to helping you with your future travel plans.

Paul Turner
Founder & CEO, Intelli.Jet